It’s that time of year–when I get everyone else’s holiday cards out, except for my own! It’s true, I think last year was the only time i’ve ever actually personally sent out a greeting for the season. For companies however, a seasonal message of any variety is often welcome and appreciated by clients and prospects.
You can keep it simple with an email content management system template (Constant Contact, Mail Chimp, etc.), or you can put together a video with highlights from the past year. Whatever the medium, I always recommend putting in the extra effort towards the end of the year to send something other than a sales-pitch to your mail distro.
Here are examples of past holiday cards i’ve produced/designed: