From Talk to Action: Brands, Authenticity & Results

Check out my article for MediaVillage, From Talk to Action: Brands, Authenticity & Results to learn more about how my colleagues and I are leaning into DE&I subjects, having difficult conversations, and shedding light on the areas for improvement within the media industry.

At times, the world can feel like a dark place—especially for those who are underrepresented and face racial and social inequalities. 2020 has amplified the need for everyone to pay attention, advocate for diverse communities and champion equality and inclusion. More and more, consumers are weighing which brands align with and represent their own values and it’s clear that the marketing community has a role to play in driving impactful change and amplifying voices and authentic stories.