A New Report for Marketers: The TV Viewership Report Q1, 2019
We are now living in an era of abundance in terms of content, distribution and access. From a marketer’s perspective, making the right investment decisions in pursuit of finding audiences is challenging, but there is scale and efficiency if you look in the right place.
This new report highlighting Q1 2019 data will help you do just that–find the audiences you’re looking for, where they watch premium video. Gain insights from The TV Viewership Report today and a deep-dive into how targeted audiences can drive positive results.
Use these data points and insights to fuel your marketing campaigns in the New TV ecosystem.
Helping Marketers Find Audiences
The television advertising industry is evolving, which is why I worked with a team of bright minds to develop a new resource intended to inform and educate marketers who want to make the most of their ad buying strategy. The TV Viewership Report takes a look at the current position of TV viewing across the Comcast footprint, using data from over 17 million Comcast households (HHs) across 65 markets. Check out the inaugural report for Q1, 2019 data launched in the late summer of the same year.
Press