Awards/Recognition

The project was awarded Cablefax's "Digital Awards" 2018 Honorable Mention in the Virtual Reality category.

Virtual Reality Experience

Go inside their world and discover how Comcast’s advertising audiences consume media. Visit ComcastMedia360.com/vr to see how you can view this project in VR.

Event Activation Photos

Website

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Behind the Scenes

Audiences Everywhere VR

When Comcast Media 360 wanted to show off new advanced advertising capabilities at the Consumer Electronics Show, it made sense to showcase them utilizing Virtual Reality. Shot in Atlanta with Big Picture Productions, the storyline came together with the help of 360 video, giving the viewer an opportunity to go inside the world of a Comcast subscriber.